Nutti Sámi Siida was founded by Nils Torbjörn Nutti, a Sámi reindeer herder from Saarivuoma sameby, and his partner, Carina Pingi from Gabna sameby. Both Nils and Carina grew up immersed in the reindeer herding traditions and Sámi lifestyle of the Jukkasjärvi region. Their deep connection to their cultural heritage inspired them to share authentic Sámi experiences with visitors from around the world.
In the winter of 1996, facing challenging grazing conditions, Nils and Carina began feeding their reindeer in corrals. To support this effort, they collaborated with the nearby Icehotel to offer visitors insights into Sámi culture and reindeer herding. This initiative proved successful, leading to the establishment of Nutti Sámi Siida in 1999. The term “Siida” refers to a traditional Sámi winter group, reflecting the company’s roots in Sámi traditions.
Márkanbáiki is an open-air museum with a focus on Sámi culture. Discover Sápmi’s history and find out how we once lived according to our eight seasons and survived a nomadic life in the Arctic.
As interest in Sámi culture grew, Nutti Sámi Siida expanded its offerings. In 2010, they launched the Reindeer Lodge along Paksuniemivägen, providing guests with authentic accommodations close to reindeer. In 2013, they initiated the annual event “Sámi márkan Jukkasjärvi” during the traditional Jukkasjärvi Market, aiming to highlight and recognize Sámi culture and various topics related to life in Sápmi.
Nutti Sámi Siida is dedicated to responsible and sustainable tourism, ensuring that their operations respect the environment and Sámi cultural traditions. By integrating tourism with reindeer herding, they provide visitors with genuine experiences while preserving and promoting the Sámi way of life. Their commitment to sustainability reflects the Sámi people’s deep respect for nature and all living beings.
Experience Sámi culture and nature up close. Nutti Sámi Siida offers authentic eco-tourism, specialty lodging, and cultural adventures in the heart of Sápmi.
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